I disregard all testing. The numbers have nothing to do with quality and effect. I know several people in the legal industry and every kind of corruption you can imagine is done with the testing. Bribery, falsification, bait and switch. It goes on.
The higher price per gram is a function of the quality. Nobody would pay double or triple for indoor if it wasn’t better. It costs more to grow but it results in a superior product. If outdoor was even close to indoor in terms of quality and effect than indoor just wouldn’t exist.