Wow, that’s quite compelling. You could add social media to the mix where text, images, audio, and video have blended together in a catch-all platform.
I have to admit “content” doesn’t trigger me as much as “creator” does. I believe you do yourself a disservice by thinking of yourself as creative and the art suffers from self-importance.
No one knows where their ideas come from, and there’s a reason artists often look to God or a muse. Regardless of your relationship with a higher power, removing ego from the equation opens yourself up to the signal.