bitcoin's current price and unit bias has created a psychical barrier for retailers to move in to bitcoin. It seems the fact 100 million sats are there in one bitcoin doesn't catch on well.

One ounce of gold is $ 3700

One ounce of silver is $ 43

All are achievable units psychologically for a commoner.

When you wish to own a house, you aren't satisfied with just a kitchen.

Millionaires are not giving enough attention and it is out of reach for plebs. BTC are in the middle of a no mans land now.