Which one line pitch is better:

v1:

The Grapevine enables your community to identify trustworthy content curators.

v2:

The Grapevine reduces spam, personalizes your online experience and delivers more trustworthy facts and information by enabling you and your community to select the who and the how of domain-specific content curation.

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Discussion

1, obviously.

1, then expand on it with 2 for those who believe 1 to be “too simple to work”