I think part of the “bitcoin IQ test” is eventually understanding that the need for advertisements is fundamentally driven by the scammy nature of these other projects and the need to exit quickly. Organic adoption doesn’t need mass advertisements and IMO they could actually hurt bitcoin by making it seem more like the other projects that are just hunting for quick exit liquidity. Bitcoin is the long game and it’s advertisement needs to be through actual use for it to be fair and successful. These companies should act like what they are - for-profit companies. Running ads for themselves but explaining that they are built on bitcoin tech is probably better than trying to shill people to buy bitcoin outright.

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Scammers going to scam. If BTC is valuable they are going to scam on BTC. While the community does need to address scammers correctly and ethically, the gravitation of scammers toward BTC is a sign of the strength of BTC

Agreed. I also don’t think all adverts are scams. I do think adverts that shill a token with no clear use case in mind should be interpreted as a request for exit liquidity. That type of advertising is so prevalent nowadays (as OP pointed out) that we as bitcoiners shouldn’t want similar ads that make bitcoin look like everything else (a Ponzi)

⚡️⚡️companies you may have moral issues with will be using BTC. BTC companies need to make sure the ethical/reputable/respectable business keep the proper image to stand apart from the rest.

But as was mentioned, the #shitcoins have already been advertising with celebrities and the Super Bowl. That’s a high bar to cross.