You have to think: why is Excel the best consumer-friendly database management system we have? Somehow it's the Schelling point in a world where dedicated DBMS's exist.

My answer is that DBMS's are developer facing solutions, and people aren't going to hire a developer over just learning some VBA. And this is somehow especially true in fields with countless data management solutions built specially for them, yet Excel is still the glue that holds it all together.