The visuals and text are quite small so was difficult to see (watching on mobile). Those in the 2nd vid were a bit clearer.

Solid, concise talking points though in general. I'd consider bringing the fact that you don't have to hold the bitcoin nearer the beginning. Assuming the audience is coming in completely cold to BTC.

I think both videos are very strong. They’re light-touch and focus on what’s important to business owners - the potential to increase revenue and access an emerging customer base for no cost. IMO the case studies also lend a lot of credibility to your points.

The only tiny thing I can think of that could be helpful is touching on who these UK Bitcoiners are and what are the demographics that make up this customer base. That may help businesses weigh up if their offering is aligned to parts of this new customer base and stave off the idea that Bitcoiners are ‘crypto degens’. I’m not sure about the exact demographic data out there but from my personal experience a lot of young families, entrepreneurs, tradespeople, and generally people from a wide range of age groups and backgrounds are Bitcoiners in the UK.