Apparently I have to reply through the app to be eligible for the reward? That means it won't integrate naturally in my timeline reading. I can't just follow "generous" accounts and reply/like/share their posts.
Discussion
If I understand correctly, I feel the same. I want to group who I follow in categories or tags or something
Apparently they mention a campaign sponsor on reactions even though the sponsor isn't part of the sponsored content. At least that can get used to filter this spam out.