Nostr doesn't have any big normie influencers that stick with nostr, bringing the other content from new users with them.

Even nostr:nprofile1qqsrpl96thl42ve0gsah63ypz75uunzpgfrd0g2x8nry4ggtef6crdgpzdmhxue69uhhqatjwpkx2urpvuhx2ue0qythwumn8ghj7un9d3shjtnswf5k6ctv9ehx2ap0qy08wumn8ghj7mn0wd68ytnd09hhwmnyv9kkumn0v3jjucm0d5hsgkzgnt dipped out...

Legacy socials are paying them to well.