Why is it so freaking common for coffee shops to have the most disgusting coffees?

Seriously, I know a coffee shop usually is not about the coffee per se, but shouldn’t they cover that as a basic?

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Taste is subjective.

debatable

burned coffee is disgusting for most

100% agree technique and mindfulness is important when making coffee correctly, but the bean, grind, and brew are also a lot about personal preferences

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Srarbacks is the king of terralle coffee shops. It serves burned coffee with consistently over the whole world. Why people go there?

Starbucks customers aren’t interested in coffee

they want milkshakes

Yup

One must wonder if they have such horrible black coffee to segment their customers or something