I think mobile use is just like reading was in the middle ages, tv watching was in about 50 years ago, PC usage 30-35 years ago. New generation can't imagine the life w/o internet and mobile gadgets.
Their social behaviour depends on the electronic commnication, rather than real life socialization.
This is strange for us, denying is not a solution. Even it is worse because you also can't communicate with your children, don't know where your children are, etc.
Personal experience.