This is uncomfortably true for Bitcoiners and evidently clear for anyone that works on UX.
I introduce Bitcoin to of people on the lower end of technical literacy and the introduction of sats is definitely a common point of friction when it comes to using Bitcoin.
Not only is the sats brand kind of awkward by way of idolatry, it's also kind of unnatural for people to have to divide by 100,000,000 (sats) rather than just 100 (cents) and it''s just confusing for most people. Things simply need to just work and just make sense.
Another reality is that the problem is already solved for opponents to this "change". Owners of entire Bitcoins are already referred to as Wholecoiners or having a Whole coin. Let that continue, while allowing everyone else to simply buy and spend Bitcoin.
