But it's programmable, so people gonna program.
Discussion
Ordinals are an exploit and should be treated as such.
How 'xactly?
by exploiting Bitcoin's Segwit and Taproot upgrades in unintended ways. Bitcoin's "utility" is currency and it has performed that "feature" as intended for 14 years. If we want a digital photo album with timestamps we can create a chain for such purpose.
Sure, but it's happening and will continue to happen because it's permissionless. If not this it would be something else.