yea - and maybe clients can link it up on their sites to as it would benefit them.
I don't know what's the first point of contact for new users of Nostr - this might be word of mouth from a user to another. If there is more media coverage, can reference the marketplace as a well.
I think there is some storytelling of Nostr from a client perspective. The concepts of other digital innovation like tools on Nostr is also slowly growing. But i think there is no enough storytelling on Nostr from the perspective of a relay. Especially on purpose, usefulness, uniqueness, different adoption of users in diff countries, lifestyle etc. Something that would appeal to a tech dev like you guys as well as regular people like us. This is not my tech area but happy to help if there is anything i can help with