Personally, I vote for the issues that matter to me. The actions of the politicians. For example, I believe in a stronger border and law enforcement. If your campaigning on open borders and not prosecuting crimes under $1000 in damages. IM NOT going to vote for you. If you're campaigning on higher taxes. IM NOT going to vote for you. Unfortunately, most people just see an R or a D and vote that way. And the media is just there for ratings and catering to their demographic. I read about things like tampons in Men's Restrooms in Canada and scratch my head and tell myself "this can't be real". I am sure someone on Nostr is super thrilled they're doing it though.