we should use some funds for marketing, PR, branding. Establish differentiators between clients. Understand what are the talking points in all the smaller user markets that can be tapped into. Would be great to have mainstream media but we do not need excessive $$$ for it. Tapping into micro influencers, blogs, reviews, small media - starting small - can get the fire going just as much.
Discussion
And also use funds for Nostr UX. Do testing with various apps / services we use with Nostr to learn how to do it better. I think we could have a kind of Nostr UX service that looked at individual apps and also any systemic UX issues which are shipping user experience and we could make better. A lot of the issues aren’t up to individual app developers, but are related to protocol.