I wonder whether the visibility in some clients varies somewhat. Damus and Primal are pretty discrete.
nostr:npub1jg552aulj07skd6e7y2hu0vl5g8nl5jvfw8jhn6jpjk0vjd0waksvl6n8n and nostr:npub1a00wj229auzjswlq4s77y4u8eqdx5k9ppatgl8rtv8va65f6mwksum9q3h are two others that I’ve seen utilizing zapvertising. From a user standpoint I love the idea of companies paying users directly instead of companies paying other companies to then use harvested user data. Perhaps clients could offer users better options on filtering what content they do and don’t see in zap comments, but the practice of zapvertising itself is great.
Discussion
It does vary. Here are screenshots of one of my notes that got a lot of zaps for comparison in Primal, Nostur, and Nostrudel. I don’t have any others installed right now to check. Primal is very clean. Nostur is decent but displays them a bit more cluttered. NoStrudel defaults to showing reactions and you have to click into the note stats to even see the individual zaps at all, so not very useful for zapvertising.
