So, Zuck's plan is basically to "get rid of ads" and replace them with custom ai-generated ads for each user with a single prompt from the adverser. Facebook's AI ad engine will generate, run AB tests, improve and repeat, millions of times.

"In general, we’re going to get to a point where you’re a business, you come to us, you tell us what your objective is, you connect to your bank account, you don’t need any creative, you don’t need any targeting demographic, you don’t need any measurement, except to be able to read the results that we spit out"

We are so fucked.