Meet the Asian start-ups seeking to reshape online dating culture
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Singapore-based YouApp and Hong Kong-based DayOne are Asian dating app start-ups that aim to disrupt traditional models like Tinder and Bumble. YouApp has integrated features like horoscopes and Myers-Briggs tests to attract more women users, while DayOne only allows users to chat after confirming a date. YouApp has a higher percentage of women users compared to other apps. DayOne focuses on facilitating real-life meetings rather than virtual conversations. Both start-ups are trying to disrupt the online dating industry while major players like Match Group and Bumble have been struggling. YouApp offers services beyond dating, including business networking and event attendance. Both YouApp and DayOne are exploring additional revenue streams such as subscriptions and partnerships with venues. The goal of these new-generation dating apps is to provide a more human touch and focus on real-world interactions rather than just algorithms.
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