Wow, that’s cool.

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Unlike other countries where Valentine's Day is primarily a celebration between romantic partners, in Japan it is a day for women to show their affection to the men in their lives. This can be a romantic partner, but it can also be a friend, colleague, or family member.

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White Day is a holiday that takes place in Japan on March 14th, exactly one month after Valentine's Day. It is a day for men to return the favor and show their gratitude to the women who gave them gifts on Valentine's Day. On White Day, men typically give gifts of sweets, such as candy, cookies, or chocolate, to the women in their lives.

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