Lamborghini has unveiled a branded bitcoin wallet, developed in partnership with Ledger.

The new offering — a limited-edition Ledger Stax hardware wallet — combines the strong security of Ledger’s Secure Element chip and touchscreen with the luxury styling associated with Lamborghini, including custom packaging and a branded Magnet Folio.

This move marks Lamborghini’s deeper foray into crypto, treating Bitcoin and other digital assets not just as financial instruments but as part of a luxury lifestyle aimed at affluent, tech-savvy users.