#AI #GenerativeAI #AIBots #Law: "Let’s say you’ve expanded into a new market where a competitor feels threatened and decides to go on the legal offense. They use an AI tool to comb public information about your company and file hundreds of copyright infringement, IP, and trade secret theft cases. The scale means you can’t just ignore it or settle for a nominal amount.

Or perhaps you run a restaurant or a coffee shop. What if every smartphone that entered the restaurant was a few clicks away from capturing your employees’ behavior and filing a claim for discrimination? Your exposure to risk is greatly heightened.

Finally, imagine one of your customers has a claim against your company. Traditionally, they follow your customer-service process because the cost of legal action is prohibitive. But what if they could use a platform to click a few buttons to file a complaint that would lead to a higher payout for them and cost you more in legal fees to defend than it would to settle? We bet they would click that button.

Companies today can often get away with bad behavior because it’s too expensive to enforce against it. Their employees, customers, or competitors have to think hard about going on offense because legal battles are time consuming, expensive, and distracting. When legal action becomes much easier, many more actions will be taken. It levels the playing field by removing the asymmetric advantage businesses today have of greater legal resources and expertise at their fingertips."

https://hbr.org/2024/10/gen-ai-makes-legal-action-cheap-and-companies-need-to-prepare