App discovery can be done in-protocol.
app stores synthetically solve discoverability because the protocol didn't solve it
nostr does, hence I *think* app stores will not be as useful/important in a nostr world
nostr:nevent1qqsxr87tt7j00xmkhqrgazfukz03cceee0a70xrjn0kj5c6dgv09u3ccysu7g
App discovery can be done in-protocol.
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