It could backfire, but I feel like ecash / cashu / nuts / whatever you want to call it is an amazing way to market nostr.

A while back Cash App grew insanely fast on Twitter by having massive giveaways to people participating in their tweets. I feel this could also be done with nuts. In theory, you could hold contests where people join and get some nuts by participating in retweets etc... and by signaling they are part of the contest. Then, some generous Nutters could dispense a few nuts to all, or a giant GRAND Nut to a lucky one or few.. or a combination of both. It could be a great way to get the word out about Nostr and what it's capable of.

of course, this would require in-client nut wallets and a UX / terminology that makes it easy to understand (or not have to understand at all)