This was a great discussion!
nostr:npub1unmftuzmkpdjxyj4en8r63cm34uuvjn9hnxqz3nz6fls7l5jzzfqtvd0j2 really did his homework on #V4V
His advise:
1. Give top zappers recognition.
- Show their zaps in the default view
- Give them shoutouts in videos / podcasts
2. Use analogies like "a cup of coffee" to give people context
3. Use subscription models