the bi company was stagnating
so he did BTC
if u work there now in the BI part it's probably demoralizing
Discussion
I get the BI company has hit a ceiling and there's not much you can do with it to ramp up your company market cap with it, but if you have a perfectly good business that generates cash flow, and you can stacks sats like he has done surly you don't need to change a winning formula