Population is about 7,500, but it’s a college town and has lots of local events so foot traffic is decent.
Discussion
I would know my numbers well. Maybe go out on a random Wednesday when nothing is going on and stand outside the store all day with a hand counter and just count everyone who walks by. Also see if the person leasing will work with you. Beg borrow and steal. Never pay full price for anything. You have to protect your downside as an entrepreneur
That’s a great idea! If I do that, what is a conservatively low estimate as far as what percentage of foot traffic you would expect to stop in and make a purchase?