Bluesky exploits this regarding twitter
Discussion
Why can't we with MySpace? Millions already know about myspace...🤷
Oh, sure... we can do it with any old app, I was just referring to the fact that a large part of Bluesky's success is this: they pulled from nostalgia, the interface is very similar to Twitter, moderation is similar to a certain extent, even their icon has the same color pattern as Twitter, etc