As a former market garden/restaurant seller, my recomendation is to focus on what your customer values most. Clean, beautiful, delicious fresh produce. You will be able to charge a premium by growing unique items to meticulous quality. Be clean, polite and friendly. It is hard for the state to know how many pounds of tomatoes you grew for cash. Take it and buy no kyc corn. If you and your farm flourish your customers will be curious. That is the time for bigger conversations.