TikTok was banned in the US on January 19, 2025, causing an 85% drop in DNS traffic. Alternative platforms, especially RedNote, saw significant growth. After 14 hours, services began restoring following Trump's intervention, though traffic remained below normal levels. The ban affected other ByteDance platforms and sparked increased alternative app usage in several countries.
https://blog.cloudflare.com/tiktok-ban-traffic-decline-alternatives-rednote/