That's a good summary. Also zooming out they're going about it one of the very few ways you can go about it if you want to complete with the UX of centralised services and to scale as they have. How their experiment ends up is wait and see, but if the goal is to compete on some level with that UX then it's pretty clear the Nostr/ActivityPub path is not going to work. Nostr and ActivityPub are for users that are willing to let go of certain key aspects of that UX, to embrace the chaos as it were.

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