We need to destroy advertising. Luckily, we have the tools to do it — the sovereign stack:
- bitcoin for value
- lightning for payment
- nostr for identity
- encryption for property
- sovereign affiliate links for discovery
Fanfares enables anyone to secure their digital content with encryption and sell it for zaps. Buyers get an affiliate link that earns them the split you set, securing your content through shared incentives.
When individuals can earn more money through direct sale of their content than from ad-driven platforms, advertising as we know it will die and be replaced by its primordial form: organic word of mouth recommendations leveraging your web of trust. #wot