Probably needs a way for them (the masses) to easily transition with little additional effort. Probably through Shopify plugins and alike to publish their products in a few clicks. But just a few producers (already Bitcoiners in stage 1) willing to publish their stuff.

I think this also relates to nostr:npub14mcddvsjsflnhgw7vxykz0ndfqj0rq04v7cjq5nnc95ftld0pv3shcfrlx's #IDoNotConsent idea - by stop using their money. Trade peer-to-peer.