** The Albanese government has proposed reforms to address dynamic pricing in ticketing, which allows prices to fluctuate during online transactions. Critics argue that this practice can lead to excessive markups and unfair prices for consumers. Humanitix CEO Joshua Ross suggests banning dynamic pricing and strengthening anti-scalping laws. Ticketing companies like Ticketmaster and Ticketek defend the practice as a way to mitigate ticket scalping, citing investments in technology and innovation.

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Source: https://ca.style.yahoo.com/albanese-government-must-ban-dynamic-140020603.html