SEO ranking is a poor qualitative indicator. Quantitative metrics like number of backlinks, Keyword usage, etc. are given more importance.
Someone searching for the term 'Hard forks vs Soft Forks' should ideally find Lopp's website, River's Learn section, Andreas's video or a long-time core dev's explanation of the difference rather than some shitcoin exchange's website that only wants the user's money for revenue.
I discovered good resources through numerous hours listening to people have conversations on Twitter about certain people, websites and organisations and manually and mentally assigning a credibility rating for each.
It was a long iterative process and I don't want others to go through that. That's a lot of time wasted. It isn't productive for multiple people to waste days, weeks or months before they find out that crypto or even Bitcoin sometimes is full of shit.
The concept of Custom GPT's caught my attention because of this. I will have to actually build one before I can get an idea about how much impact they can have.
But whether or not Custom GPT's make it possible, a model trained on resources I know are trustworthy can help build better educational tools for people I know. They don't have to deal with SEO-ridden bullshit ever again when it comes to Bitcoin.