it's natural. have been posting daily for a long time, but the update where I have feed flexibility is a game changer in terms of my usage.

It's so cool that every few months things are just completely different here in a better way

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As a transition, you could use Xitter only for the brand account and move all of your personal content here.

if I ever hire someone to run the brand account, I'll have them do both.

my personal accts are the only ones with reach