Musk doesn’t enjoy it as far as I assume. But the incentive structure is for him to comply.
Look up the India stats from a bunch of different sources. Much of it is public. Takedown demands have soared, and the rate of accepting those demands increased. 
i just read something today which pointed out that the politically central role of X means that he now can exert pressure as he wants to as well, without being asked
Imagine the growth of Nostr if all of India turned to the platform to avoid censorship. if wonder if anyone's tried advertising Nostr in India
