No. Capitalism allows for any priority you choose. The maximization of profits is the basis for making predictions, since that's rational behavior. But economists recognize that "profit" can be measured in unquantifiable ways.

The only thing capitalism asserts is property rights. The "ism" indicates a worldview - the worldview is that no one has a right to steal, and/or the ownership of things causes people to make better decisions about the things than non-ownership would.