with most nostr grants i think the problem is they aren't targeted at a purpose just "do whatever" even though they say that at the beginning, not one grantee seems to stay on one task and get it done properly

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Because they don't want to micromanage them. Grant-givers aren't bosses and NGOs aren't businesses; they're charities.

Businesses need to be run for-profit, so that the market is the boss.

the other bizarre thing about the grants is that they all pretty much seem to be for clients, and nothing is about getting a concept for a business off the ground

cloudfodder is one exception i know of

I think nostr.build also had a grant and managed to actually launch from there.

And Damus. Say what you will, but Will actually seems to want to make legit money.

damus has a revenue model?

Sorry, wrong emoji. 😂