Could that mean that somehow they count the same npub times as many relays as you have, for example?

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It's because not all relays respond in a timely manner and contact lists are different sometimes for different people on different relays. It's just not a good metric.

Got it. I stopped tracking it long ago. Like, my second week here 😂

I get it, people want to see the size of their audience to make sure they're not speaking into the void, but being engaged and social also helps this too.