I was telling my basketball homie about how I'm going a different direction than a lot of the wine industry and another friend blurted out: "AND BITCOIN IS AT FKN $105K!"

That's right.

I'm able to create increasingly high quality wine while much of the wine industry is at a race to the bottom.

The quality of your product follows the quality of your customer's denominator and mine chose right. 🧡🍷