Many have made reference to bitcoin's 2021 cycle peak as being a 'rounded top' or just not achieving the same level of euphoria as the 2017 cycle. Those that experienced both have instinctually commented that this was the case. One quantitative datapoint that supports that view is in comparing google search trends over the past decade. Indexed to 100, late 2017 was the clear top, with the 2021 peak only hitting about 50% of that level of search intensity. We're currently at just under half of where we peaked in 2021. Will be interesting to watch if bitcoin gathers steam over the next year or two and if if truly captures mainstream attention and public consciousness. Remember, the 100 index high is just a relative measure, not an absolute top. Strap in.

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