We accepted bitcoin at our restaurant from day one (2015) and in the seven years of running it, and I’ll be honest barely anyone actually used it.

Yeah we had Bitcoin Pizza day, a Max Keiser party, and catered pizza to a Bitcoin Magazine sponsored Halloween party. But the average daily usage was darn near zero.

The fact is merchant onboarding is futile without onboarding the merchant’s customers.

We’re building Zapback to finally solve merchant onboarding once and for all.

Lightning powered Zapback rewards puts bitcoin in the retail shopper’s wallet to onboard the masses.