I remember reading about this at the time. Fucking insane but also completely understandable.

1. All progress happens at the margins.

2. Most people don't have good taste or enough experience to understand what good looks like in a given field.

3. Hence, most people are just waiting for someone to tell them what they should like/enjoy/pay for so that they can show others how "cultured" or "important" they are.

Sort of sad but that's humans in modern society.