One of my strong beliefs is that generative AI and LLMs are actually net negative to social media and content platforms. What they primarily do is lower the cost of producing content this creating more content.

The problem is that there’s already too much content. There are already too many shows, streams and viral videos for people to stay on top off. There are no more entertainment minutes left in the day. New content is in a zero sum war for my time. Video games versus TikTok versus Netflix.