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John Balkam
666550187bfb456289cbe00d0d5177d2d70b69b8c4c80b6c76329e03cf66e08f
CMO at Sovreign | Bartender at PubKey DC

The temptation to shitcoin is alluring. Fade $TRUMP and buy more #Bitcoin

You can't let your doubts and emotions get to you. Conviction is the name of the game.

#Bitcoin is the entire world teaming up to destroy the banking cartel. And we will defeat them.

Can you feel the momentum? Can you envision our victory?

MSTR and these other public companies are not making announcements every time they buy Ethereum or some other shitcoin. They are making announcements every time they buy #Bitcoin

There is only one cryptoasset that has proven itself as a corporate treasury reserve asset. There is no second best.

Communists and Socialists don't believe in the elimination of private property. They believe in taking all of the property from everyone else and giving it to themselves. And they believe in eliminating anyone who dissents.

That's why these ideologies are so evil. And that's why you can never negotiate with these monsters.

Protect yourself with #Bitcoin. Bitcoin is anti-communist technology.

The new global holidays are October 31 and January 3.

Happy Genesis Block day y'all!

#Bitcoin

GM! Often times the people who care the most about you are the hardest on you. Like a parent or a great coach.

Just because you can be abrasive doesn't mean that you don't care about others. The fact that you are so hard on everyone gives me the sense that you really care about the ride or dies 🫔

Happy New Year all you psychopaths šŸ«”šŸŽ†

THEY FORGOT THE "STAY HUMBLE" PART OF "STAY HUMBLE AND STACK SATS."

HAPPY NEW YEAR, ALL.

We are going to find a way to replace:

X

TikTok

Spotify

YouTube

Facebook

Instagram

With free and open source software applications. We are already well on our way.

Replying to Avatar Mike Rama

Here’s how I’d run a 50,000,000 sat nostr marketing campaign…

Coming from someone doing +$10M monthly client revenue on TikTok.

Let’s break it down.

For example sake, let’s say we’re running a campaign for nostr:npub14am887cf6kvwkce89nt7dsw3v9qrrn0uppxyvr6a2jd7xdwuwccqwnudp2 ā€˜s brand, Heart & Soil (with a 0.5 btc budget)

Step 1:

First we’re going to identify 100 relevant nostr creators and negotiate terms of posting.

Let’s say 100 creators at 300,000 sats per note each.

We’ll spread out the posting times over the course of a month… about 3 per day.

Nothing groundbreaking so far… but here’s where things become a bit different than your typical social media campaign…

Instead of paying creators offline, Heart & Soil would zap 300,000 to each creator - publicly visible on their note.

This does 2 things:

1ļøāƒ£ Increase visibility on that note (more zaps = more traction)

2ļøāƒ£ Increase positive sentiment of the brand (i.e. ā€œthis brand supports nostr creatorsā€)

If you see a note about a brand, then that brand zapping 300,000 sats, this will get your attention.

Step 2:

Top of funnel šŸ‘€

We’re going to allocate 10,000,000 sats to ā€œbulk zappingā€

The plan is to send 21 sats to nearly 500,000 notes over the course of a month.

I’d probably attach a message like ā€œEat your organsā€ or something like that to each.

The goal here is to drive eyeballs and awareness to the account.

Step 3:

Profile and bio set up.

Think of this like a funnel.

We’re going to be getting tons of eyeballs to the account…

Now, what we do with that attention is key.

First thing, let’s repost all of the creator notes to get social proof on the account.

Secondly, let’s get our bio set up.

It should say something like this:

ā€œThe most nutrient rich supplements on the planet. Goal of sending 10,000,000 sats (currently at 1,342,091). Tag us and we’ll zap you! Use code NOSTR for 10% off.ā€

The goal is to turn buyers into creators and set the precedent that Heart & Soil zaps all creators.

I’ve noticed that there is a ritualistic posting style on Nostr - the good morning notes, coffeechain etc.

We want to get this style of note going for Heart and Soil.

Allocate 10,000,000 sats to just zapping customers that post the product on nostr.

What do we think - would this work? Would brand campaigns be a complete flop on nostr? What would you do differently?

Brilliant. This has really got me thinking about Bitcoin and Nostr's implications on marketing.

Essentially you could spend your marketing budget on your customers and top creators with no middle man.

The creator economy will really take off once most creators are orange-pilled and purple-pilled.

Smart retail brands will experiment here and reinvent themselves completely.

Life is an eternal upward spiral.

Life wants to grow, does grow. Just never in a straight line. Life grows in cycles. That's the nature of life.

So, it is only natural to move towards things that help us elevate. Move up. Grow up.