Spend and replenish peeps:

If you don't have enough Fiat to replinsh, do you still spend your Bitcoin?

Do you think its more important to spend and "owe yourself" the Bitcoin back at a later date to support adoption?

"Choose" is the keyword here. Devs will choose what route to take re: advertising, and users will choose which client they're happy to use thanks to the open source nature.

Free market wins.

⚡