Nice work, Walker. Great article. Every corporation should consider having a #Zapvertising plan. I wonder if #[3] will mention Nostr at his upcoming Bitcoin and Lightning for Corporations event.
I wrote some words about #zaps and advertising, i.e. #zapvertising
I’m publishing them on #nostr first and would appreciate any feedback you have before I share them with a wider audience.
You can read it here: http://zapvertise.com
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ALL YOUR (ADVERTISING) MODELS ARE BROKEN
The modern advertising model on centralized social media platforms is, to put it mildly, a shitshow. It’s annoying for users, gives barely any monetary value to creators, and is questionably effective for advertisers.
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