An ethereal concept that doesn't mean much imo. And to be real is proving not to be a very viable option for making money from you content.

That said I use it lol

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What would it mean to make it work for him? Has anyone managed to earn a living from "v4v"?

How many business owners, especially when it comes to artists, “earn a living” off of one singular stream/source of revenue?

There are a couple of podcasts that do make a living from v4v like the No Agenda podcast.

From what I understand it's just the expectation that people will donate money in exchange of content. It isn't new but with Bitcoin and zap it made it easier and more viable.