Marketing is easy. Anyone can do it.

-- People who have never done it

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I worked for a door to door sales and marketing company for 3 years. Marketing and Sales ages you 10 years for every 1 year you work 😆

*hour

I've never done it. Hopefully, I'll never have to. People are exhausting as is, I can't imagine trying to sell them a service or product.

It isn't that marketing is easy, it is that for my vaporware it is unnecessary. People will be so agast that they ever survived without my patented spork/salt-shaker they will mostly just need to know what to write on the check.

Marketing difficulty is inversely proportional to the value that the marketed thing brings

Bitcoin is difficult to market, due to the massive hurdle of novelty.

Absolutely! I don't really even use it even though I understand how it works. I don't understand how to use it in a practical sense.

I run Bitcoin core even, still have no idea how to use Bitcoin without a massive amount of hassle.

Bitcoin is easy to market, it's one of the best-selling things in history without an official marketing team

It's easy to market _now_. I remember how it started out, before 2010.

It's very easy to downplay the crazy amount of marketing work -- often performed under duress -- required to get that market going.

Bitcoin's fastest growth was in its first few years, when marketing was done on a cryptography mailing list.